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January 13, 2009
NBA All-Star Hopefuls Slam Dunk with Social Media
Mashable’s Adam Ostrow reports on NBA players looking to gain votes from fans for this year’s All-Star game by tapping into various social media sites, including YouTube and Twitter. Phoenix Suns’ Amare Stoudemire is receiving attention for his social media participation and personal Web site, Vote4Amare.com. Players now know where their fans are online and hope that creating sites, Facebook/MySpace pages and badges, it will help drive All-Star votes. Read more “NBA Superstars Turn to Social Media Marketing for All-Star Game Votes” here.
The Detroit Pistons took the social media nod and created “Posting Up,” the official social media network of the NBA team. The site has a wealth of tools for fans to interact with, including photos, games, groups, forums and a blog that features fan postings. Tom Wilson, CEO of the Detroit Pistons, discusses the creation for the site: “We have had great success in getting information to our fans. But the future is a place where fans can have two-way communication – with us as an organization and with each other – and really express their fanaticism about the team and the players.”
Check out “Posting Up” here.
Posted by staff at January 13, 2009 04:29 PM
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