« Who cares about ethics? | Main | Making room for the next generation »
December 05, 2006
Be careful at your next office party...
In case you haven't had the pleasure, and I mean that with the greatest of sarcasm, of watching the Bank of America rendition of U2's "One" to describe a bank merger, you're probably one of just a few. With more than 170,000 views so far, the video, shot by someone attending the merger celebration, has made its way around the Internet quickly. Take a look:
Advertising Age's Jonah Bloom had a great story today, worth bookmarking, on how companies can avoid embarrassing moments like this one. In a world of cell phone cameras, just about anything can make its way online. Our own Jud Branam weighs in on the subject as well.
- While this stuff has always gotten out, it will happen more quickly, systematically and with greater effect. Internal rallying-cry stuff should be looked at from the standpoint: 'How will we respond when this hits YouTube?
Posted by Alicia Dorset at December 5, 2006 03:41 PM
Trackback Pings
TrackBack URL for this entry:
http://www.mslpr.com/blogworks/cgi-bin/mt-tb.cgi/521
Comments
Wow - I didn't know bankers could get so crazy and wild!
... not exactly one of the famous Tyco toga parties is it
Posted by: Shane at December 15, 2006 09:20 PM
Note the multiple camera angles. This wasn't a rogue camera man fiasco that "happened" to make it online. There were multiple shooters... Why would they ever WANT this online?
Posted by: Ryan at June 12, 2007 03:09 PM
