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August 16, 2006

Word of MouthSnakes on... the Internet!

snakesplane

With Snakes on a Plane set to hit theaters this weekend, Samuel L. Jackson has been making his way through the media circuit promoting the film. During his visit to the Daily Show, he explained to Jon Stewart about how Snakes filmmakers turned to the blogosphere to help build buzz about the movie.

The movie's web site reinforces the use of blogs and fan sites, featuring some of the best tribute pages right on their own homepage, such as Snakes superfan, Brian Finkelstein. His blog, Snakes On a Blog, was started as a quest to get invited to the movie's premiere. And yes, he did get invited.

    "Brian, our entire team at New Line are big fans of SnakesonaBlog.com. New Line would like to formally invite you to attend the premiere screening of Snakes on a Plane on August 17th at the Mann’s Chinese Theater in Los Angeles."

If you're off to see the movie this weekend, make sure to wear your favorite fan Snakes T-shirt.

Posted by Alicia Dorset at August 16, 2006 04:23 PM

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