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September 13, 2005
New corporate blogs on the block?
It looks like the soda and sweets maker Cadbury Schweppes has started a corporate communications blog. (via Constantin Basturea)
A quick search on on the Cadbury Schweppes web site shows another blog launch: Graduate Blogs launched. "Do you want to get a better idea of what it's like to work for Cadbury Schweppes? Then have a look at our business area blogs and hear some first hand stories from our current graduate trainees." Seven of their eight graduate areas have blogs.
InfoUSA is also testing the blog waters.
Posted by at September 13, 2005 03:48 PM
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Comments
Well, it looks like the link to the Cadbury site is dead, but this whole "corporate blog" thing seems like a great idea to me.
It's very interesting to read about company happenings through the eyes of someone other than a financial analyst...I personally can't wait to see how this trend plays out.
Posted by: Jim at October 5, 2005 03:13 PM


