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September 19, 2005
Global PR Week 2.0 starts today
Our very own Jud Branam is part of Global PR Blog Week 2.0. Jud is interviewed by Jeff Hardison of McClenahan-Bruer Communications in a podcast about product blogs.
Here's the program for Monday, Sept. 19:
* Elizabeth Albrycht - Blogs: Foundational tools for community network building
* Niall Cook - Blogging for our brand: Building a business blogging community for Hill & Knowlton
* Invited Paper | Nancy White & Lee LeFever - Surprising partners: Adding blogs to an existing non-profit community
Business blogs around the world
* Italo Vignoli: Growing a PR blog in a different language
CEO blogs
* Jeneane Sessum - Adding your voice to the conversation — Why CEOs should blog
* Dave Taylor - Why CEOs shouldn’t blog
External corporate blogs
* John Cass - Interacting with customers through corporate blogging
* Robb Hecht - The Freakonomics Blog - PR Machine interview
* Ryan May - Small company? Better blog!
Fake blogs
* Dave Taylor - Fake blogs: New marketing channel or really bad idea?
Internal blogs
* Matias Fernandez Dutto - How to designing powerful conversations that open possibilities for action and colaboration with blogs
Product blogs
* Jeff Hardison: Opening a product’s hood through blogs - Podcast interview with Jud Branam, Hass MS&L, PR counselor behind GM’s FastLane product blog
Posted by at September 19, 2005 10:38 AM
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