02 Jul
0
By Lyndsay Kapurch
Read This if No One Cares About Your Blog … Yet
While researching outlets for a future outreach project, I came across a March 2010 piece by blogger and entrepreneur Joel Spolsky on Inc. I thought was especially relevant to the work we do at MS&L. In it, Spolsky shares insights on corporate blogging he gathered through developing his own personal following – most importantly, how to get people to connect with your business or product. I think it’s worth the read for anyone with a little writer’s block.
For the full column, click here.
Oh, and what was that future project? A corporate blog, of course.
- Date: 07.02.2010
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